As a Senior Data Analyst, you will work hand-in-hand with our quantitative research team to build the technical tools supporting our products, setting-up client interfaces and internal data analysis processes. You will be responsible for the technical pipeline — enabling the team on efficient data collection and analysis and transforming raw data into interactive, actionable visualizations that reveal the truth of the African market. You will report to the Consumer Insights Research Director and be based in our head office in Barcelona, Spain.

About the company:

This company is a market research and data insights firm focused primarily on African markets.
It specialises in collecting, analysing, and delivering consumer, retail, and brand data to help companies make better business decisions across the continent.

1. Market Data Products They offer a suite of proprietary data products and trackers that provide ongoing insights.

2. Consumer Panels & Surveys

3. Qualitative Research & Product Testing

4. Custom Research Projects

Their data and insights are sold to a variety of clients, that rely on their data to understand consumer behaviour, track competitors, optimise product portfolios, and make strategic decisions across Africa.

Your tasks

• Data analysis process: own, recommend and enable an efficient and high quality process for quantitative data analysis.

• Develop tools and training needed to support the research and scripting teams collaboration and serve as the reference to enable projects’ delivery.

• Statistical Validation: serve as a guide to the research team on applying advanced statistical methods. Ensure high quality data analysis, supporting the development of regression, drivers and segmentation modeling

• Dashboard Development: design and maintain interactive dashboards to answer both internal needs and client-direct data interaction

• Research Collaboration: liaise effectively with internal research team members to translate their research objectives into technical requirements. Develop custom metrics within our database to provide deeper layers of analysis

• Act as a day-to-day coach for Scripting and Data Analysts to grow company data expertise